Privacy Policy

1. Overview

Frank Porter ("we", "us", "our") operates frankporter.ch. This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our service.

2. Data We Collect

We collect the following information when you use our service:

• Name and contact information (email or phone) when you request a personal selection
• Preferences and context you provide about your wine needs
• Anonymous usage data through cookies for analytics purposes

3. How We Use Your Data

We use your data to:

• Provide personalized wine recommendations
• Communicate with you about your requests
• Improve our service based on usage patterns
• Remember your preferences for future selections

4. Cookies & Analytics

We use the following services:

• Google Analytics 4 — to understand how visitors use our site
• Microsoft Clarity — to analyze user behavior through heatmaps and session recordings
• Functional cookies — to remember your preferences

You can disable cookies in your browser settings at any time.

5. Data Sharing

We do not sell your personal data. We only share data with service providers necessary to operate our service (e.g., Airtable for data storage, analytics providers). We do not share your contact information with wine merchants.

6. Data Retention

We retain your personal data for as long as necessary to provide our services and fulfill the purposes described in this policy. You can request deletion of your data at any time by contacting us.

7. Your Rights

Under Swiss data protection law and GDPR (if applicable), you have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion of your data
• Object to processing of your data
• Data portability

8. Contact

For any privacy-related questions or requests, please contact us at hello@frankporter.ch